Cookie Policy
Last Updated: March 27, 2026
1. Introduction
Welcome to interfloras-ie.com, the official website of Interfloras, operated from Ireland. We are committed to being transparent about the technologies we use on our website and how they may affect your browsing experience.
This Cookie Policy forms part of our overall Privacy Policy and should be read in conjunction with it. It applies to all users who visit our website, including customers, visitors, and anyone accessing our services from Ireland, the European Union, or any other jurisdiction.
Our use of cookies is governed by the General Data Protection Regulation (GDPR), the Data Protection Acts 1988–2018, the ePrivacy Regulations (S.I. No. 336 of 2011) (as amended), and guidance issued by the Data Protection Commission (DPC) of Ireland. We take our obligations under Irish and EU data protection law seriously and ensure that any use of cookies involving personal data is handled lawfully, fairly, and transparently.
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet, or other internet-enabled device) when you visit a website. They are widely used by website operators to make websites function more efficiently, to improve user experience, and to provide analytical and advertising information to site owners.
Cookies typically contain the following information:
- The name of the domain that set the cookie
- The duration (or "lifetime") of the cookie
- A unique identifier (usually a randomly generated number)
- Data values associated with the cookie's purpose
When you revisit a website, your browser sends the cookie back to the server, allowing the website to recognise your device and remember information about your visit, such as your preferences, login status, or items in your shopping basket.
2.1 How Do Cookies Work?
Cookies operate through a straightforward technical process:
- You visit interfloras-ie.com for the first time.
- Our web server sends a cookie to your browser, which stores it on your device.
- On subsequent visits, your browser automatically sends the stored cookie back to our server.
- Our server reads the cookie and recognises your device or retrieves stored preferences.
Cookies cannot access other files stored on your device, transmit viruses, or execute any code. They are simply data files and pose no direct security risk to your device.
2.2 First-Party vs. Third-Party Cookies
First-party cookies are set directly by interfloras-ie.com and can only be read by our website. They are primarily used to maintain your session and remember your preferences.
Third-party cookies are set by external services or partners whose content appears on our website (such as Google Analytics or advertising networks). These cookies are controlled by the third party, not by us, and their data may be accessed by the third party.
3. Types of Cookies We Use
We use the following categories of cookies on interfloras-ie.com:
3.1 Strictly Necessary / Essential Cookies
These cookies are essential for the basic functioning of our website and cannot be switched off in our systems. They are usually set only in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms. Without these cookies, services you have requested cannot be provided.
Under Irish and EU law, strictly necessary cookies do not require your prior consent, as they are necessary for the delivery of the service you have requested. However, we still inform you about their presence in the interest of full transparency.
3.2 Analytics / Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular and see how visitors move around the site. All information collected by these cookies is aggregated and anonymous. If you do not allow these cookies, we will not know when you have visited our website and will not be able to monitor its performance.
3.3 Functional Cookies
Functional cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have integrated into our pages. If you do not allow these cookies, some or all of these services may not function properly, and your experience on our website may be reduced.
3.4 Advertising / Targeting Cookies
These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. These cookies require your explicit consent under the GDPR and ePrivacy Regulations.
4. Specific Cookies We Use
The table below provides detailed information about the specific cookies used on interfloras-ie.com, including their names, purposes, types, and durations:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
cookieconsent_status |
interfloras-ie.com | Stores your cookie consent preferences so you are not shown the consent banner on every visit. | Essential | 12 months |
PHPSESSID |
interfloras-ie.com | Maintains your session state across page requests, enabling features such as the shopping basket and login. | Essential | Session (deleted when browser is closed) |
cart_token |
interfloras-ie.com | Identifies your shopping cart session and retains your selected items between visits. | Essential | 30 days |
user_preferences |
interfloras-ie.com | Remembers your preferences such as language selection, currency, and display settings. | Functional | 6 months |
recently_viewed |
interfloras-ie.com | Tracks products or pages you have recently viewed to provide personalised recommendations. | Functional | 30 days |
_ga |
Google Analytics | Registers a unique ID used to generate statistical data on how you use the website. Used to distinguish individual users by assigning a randomly generated number as a client identifier. | Analytics | 2 years |
_gid |
Google Analytics | Registers a unique ID used to generate statistical data on how you use the website. Stores and updates a unique value for each page visited. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle the request rate, limiting the collection of data on high-traffic sites. Prevents excessive data requests to Google servers. | Analytics | 1 minute |
_gcl_au |
Google Ads (DoubleClick) | Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks ad click-through data and conversion events from Google Ads campaigns. | Advertising | 90 days |
_fbp |
Facebook (Meta) | Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. Identifies browsers for the purposes of providing advertising and site analytics services. | Advertising | 90 days |
fr |
Facebook (Meta) | Used by Facebook to deliver, measure, and improve the relevancy of ads, with a unique encrypted user ID and browser ID. | Advertising | 90 days |
IDE |
Google DoubleClick | Used by Google DoubleClick to register and report website user actions after viewing or clicking one of the advertiser's ads, measuring campaign efficacy and presenting targeted ads. | Advertising | 13 months |
NID |
Registers a unique ID to remember your preferences and other information, such as preferred language, number of search results displayed, and whether you prefer Google's SafeSearch filter. | Functional / Advertising | 6 months |
Please note: This table reflects the cookies in use at the time of the last update (March 27, 2026). The cookies used on our website may change from time to time as we update our services and technology partners. We will update this Cookie Policy accordingly.
5. Legal Basis for Using Cookies
Under the GDPR and the ePrivacy Regulations (S.I. No. 336 of 2011), we rely on the following legal bases for placing cookies on your device:
- Strictly Necessary Cookies: These are placed on the basis of our legitimate interests and the contractual necessity to provide you with the services you request. No consent is required for these cookies.
- Functional, Analytics, and Advertising Cookies: These are placed only with your explicit consent, obtained through our cookie consent banner when you first visit our website. You may withdraw your consent at any time.
6. How to Manage and Disable Cookies
You have a number of options available to you to control and manage how cookies are used when you visit interfloras-ie.com. Please be aware that restricting or disabling certain cookies may impact the functionality of our website.
6.1 Our Cookie Consent Tool
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You may change your preferences at any time by clicking the "Cookie Settings" link available in the footer of every page on our website.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can configure your browser to:
- Block all cookies
- Block only third-party cookies
- Clear cookies when you close your browser
- Receive a notification before a cookie is stored on your device
Please refer to the help documentation for your specific browser using the links below:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge
- Apple Safari: https://support.apple.com/en-ie/guide/safari/sfri11471/mac
- Opera: https://help.opera.com/en/latest/web-preferences/
6.3 Opt-Out Tools for Third-Party Services
You can also opt out of specific third-party cookie services using the tools provided by those services:
| Service | Opt-Out Tool |
|---|---|
| Google Analytics | Google Analytics Opt-Out Browser Add-On |
| Google Ads / DoubleClick | Google Ads Settings |
| Facebook / Meta Ads | Facebook Ad Preferences |
| Your Online Choices (EU) | www.youronlinechoices.eu — Opt out of behavioural advertising cookies from multiple providers |
| Network Advertising Initiative | optout.networkadvertising.org |
| Digital Advertising Alliance | optout.aboutads.info |
7. Impact of Disabling Cookies
While you are free to restrict or disable cookies on our website, please be aware that doing so may affect your experience and the functionality available to you:
- Disabling Essential Cookies: This may prevent the website from functioning correctly. You may not be able to add products to your basket, log in, or complete orders.
- Disabling Functional Cookies: Your preferences (such as language and currency) will not be remembered between visits, requiring you to re-enter them each time.
- Disabling Analytics Cookies: We will not be able to collect data about how you use our website, which limits our ability to improve our services and user experience.
- Disabling Advertising Cookies: You will still see advertisements online, but they will be less relevant to your interests. You may also be shown the same ads more frequently.
8. Similar Tracking Technologies
In addition to cookies, we may also use other similar tracking technologies on our website:
- Web Beacons / Pixel Tags: Small, transparent image files embedded in web pages or emails that allow us to track user behaviour and measure the effectiveness of our email campaigns.
- Local Storage: A browser-based storage mechanism that allows websites to store data locally on your device, similar to cookies but with greater capacity and no expiry date.
- Session Storage: Similar to local storage, but data is cleared when you close your browser tab or window.
- Fingerprinting: We do not currently use browser or device fingerprinting to track users.
These technologies are subject to the same consent requirements as cookies under Irish and EU law, and your cookie preferences will apply to them accordingly.
9. Cookies and Children
Our website is not directed at children under the age of 16. We do not knowingly use cookies or tracking technologies to collect personal data from children. If you believe that a child has provided us with personal data through our website, please contact us immediately using the details provided below so that we can take appropriate action.
10. International Transfers
Some of the third-party cookies we use (such as those placed by Google and Facebook/Meta) may result in personal data being transferred to and processed in countries outside the European Economic Area (EEA), including the United States. Such transfers are carried out in accordance with the applicable provisions of the GDPR, including through the use of Standard Contractual Clauses (SCCs) approved by the European Commission, adequacy decisions, or other legally recognised transfer mechanisms.
For more information on how Google handles data transfers, please visit privacy.google.com. For Facebook/Meta, please visit www.facebook.com/privacy/explanation.
11. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business operations, or for other operational, legal, or regulatory reasons. Any changes we make will be posted on this page with an updated "Last Updated" date.
Where changes are significant, we will notify you by displaying a prominent notice on our website or by sending you a direct communication. We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.
Your continued use of interfloras-ie.com after any changes to this Cookie Policy constitutes your acknowledgement of those changes.
12. Your Rights Under Irish and EU Data Protection Law
To the extent that cookies process your personal data, you have the following rights under the GDPR and the Data Protection Acts 1988–2018:
- Right of Access: You have the right to request a copy of the personal data we hold about you.
- Right to Rectification: You have the right to request correction of inaccurate or incomplete personal data.
- Right to Erasure: You have the right to request deletion of your personal data in certain circumstances.
- Right to Restriction: You have the right to request that we restrict the processing of your personal data.
- Right to Data Portability: You have the right to receive your personal data in a structured, machine-readable format.
- Right to Object: You have the right to object to the processing of your personal data where we rely on legitimate interests.
- Right to Withdraw Consent: Where processing is based on your consent (including consent to analytics and advertising cookies), you have the right to withdraw your consent at any time without affecting the lawfulness of processing before withdrawal.
To exercise any of these rights, please contact us using the details provided in Section 13 below. You also have the right to lodge a complaint with the Data Protection Commission (DPC) of Ireland:
Data Protection Commission21 Fitzwilliam Square South
Dublin 2, D02 RD28
Ireland
Website: www.dataprotection.ie
Phone: +353 (0)1 765 0100
13. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy, our use of cookies, or your personal data, please do not hesitate to contact us:
Interfloras
- Email: [email protected]
- Website: www.interfloras-ie.com
- Jurisdiction: Ireland
We aim to respond to all queries within 30 days of receipt, in accordance with our obligations under the GDPR and applicable Irish data protection law.
This Cookie Policy was last reviewed and updated on March 27, 2026. It is subject to Irish law and the jurisdiction of the Irish courts.